Amazon Marketing Services
Amazon Marketing Services is one of the pet projects of Amazon which they have so beautifully designed to make digital marketing easily comprehensible and a... Continue reading→
GOOGLE SHOPPING – BASICS AND ESSENTIALS
The concept of Google Shopping begun as Froogle in 2002 as introduced by Craig Nevill-Manning. Basically a price comparison service for all-purpose products sought after... Continue reading→
Catalyze Yourself Through Client Motivation
All the recurring issues about client satisfaction in business are surely not simple table top topics of meetings. There is no doubt whatsoever that client... Continue reading→
10 Tips to Increase Sales on Amazon & Other Marketplace
In the age where marketing plays a major role in increasing sales strategies have to be developed accordingly to cater to the needs of your... Continue reading→
What is Amazon Enhanced Brand Content
Amazon lunched Enhanced brand content self-service to all 3rd party private sellers to boost the conversation rate by adding rich content, including images and formatted... Continue reading→
Sales Just Dropped, Before You Panic, Check These Sales Parameters (Amazon)
When sales drop on Amazon it hurts and that’s why it’s so important to make sure you’re capitalizing on all of the sales that you... Continue reading→
5 Simple & Less Expensive Ways to Get Sales in Festive Season
Increasing online sales is the primary goal of all businesses, large and small. Whether you run a retail shop or sell on an e-commerce giant... Continue reading→
Important Steps for Keyword Analysis in Google AdWords
Whether you are writing a blog, content, title, description, campaigns, videos or performing any other promotional activities for your website, all stated activities will not... Continue reading→
Why Should You Invest in Paid Google Campaigns?
Back to the fundamentals – what are Paid Google Campaigns? Let me pause here and give a some simple definitions used in Google for marketing:... Continue reading→
Time Management in the Corporate Calendar
Conception of platforms such as ERP and CRM, all occur with one aim – to save time. Technologies are offering numerous facets to time saving... Continue reading→
Collecting User Generated Content for Marketing
User generated content is undoubtedly one of the most decisive tools when it comes to marketing research and analysis. Nothing can guide you better than... Continue reading→
Basic Concepts of the Google AdWords Tool
Google AdWords is an advertising service through which advertisers can promote their products by publishing on Google and its advertising network. If you use Google... Continue reading→
Facebook Dynamic Ads for Amazon Sellers
Dynamic ads are instrumental in influencing customers who have left your Amazon storefront before completing a purchase. As the name suggests, dynamic ads are those... Continue reading→
The ‘ Clicks but No Sales ’ Scene in Amazon
As a seller on the Amazon online marketplace, you will be faced with multiple scenarios in terms of results. Sometimes, your products will be performing... Continue reading→
FACEBOOK MARKETING FOR SERVICE MEGACORP
Facebook basically is a social network with a huge user base but how prodigious is it to hear that it is a critical part of... Continue reading→
How Content Elevates Digital Marketing
Have you ever wondered “does content create magic in digital marketing”? The straight cut answer is – yes. Let’s Discuss Hornbook for Digital Marketing Digital... Continue reading→
INCREDIBLITY OF LINKEDIN AS MARKETING PLATFORM
LinkedIn is a multilingual Professional networking platform and an inbound marketing tool. Members with LinkedIn account establish connections where they could maintain a professional relationship.... Continue reading→
Mobile Marketing Optimization
In this era almost every person is having a mobile gadget in his hand. Any query arising in his mind is typed in the mobile.... Continue reading→
Analysis Strategies for Effective SEO
Search engine optimisation is a technique to improve visibility of website in search engine. There are certain departments under SEO that need special analysis attention.... Continue reading→
Know Your Amazon Banner Ad Details
Banner ads are a rectangular graphic display on a webpage. Banner ads are purely image based as opposed to text advertisements. They contain either minimal... Continue reading→
Tips followed by successful CEOs for SEO
Search Engine Optimization has been declared as something irrelevant and slow, and gradually companies have begun overlooking the practice. But, the truth remains that some... Continue reading→
Customer Relationship Manager (CRM) Software – why and how?
Businesses have to be customer-centric and there is absolutely no other option. And being customer centric requires a myriad of aspects to come together and... Continue reading→
Social Media Marketing Through Human Psychology
Social media is inarguably the widest human interface of today’s era. Being a large platform of communication, it has become an important marketing channel for... Continue reading→
RE-ENGAGING YOUR DORMANT CUSTOMER BASE
In the current marketing scenario, customer retention and re-engagement are in the spotlight. Apart from other essential activities, it is no doubt that customer re-engagement... Continue reading→
Amazon Metrics That Affect Product Buyability – Part II
We shall be continuing from the previous discussion regarding buyability increments or products on Amazon. Fulfilment, Landed price, Seller rating and Seller feedback were described... Continue reading→
Amazon Metrics That Affect Product Buyability – Part I
There are numerous factors that eventually end up influencing a particular product’s buyability. We shall deal these in two sections, this article covering the first... Continue reading→
An Overview of improving sales probability on Amazon
Selling, maintaining and advertising on the Amazon platform demands a distinctive approach to success. Ranging from the application of varied resources to sophisticated strategies; it... Continue reading→
Creatives and Marketing
Marketing is empowered and driven by numerous factors – these are the actual building blocks of any marketing strategy that need to be enforced at... Continue reading→
Designing A Product Page That Will Enhance Sales on an Online Marketplace
Design is not only about graphics, colours and visuals. Content can also be designed, fabricated and created in ways that appeal to the reader. Online... Continue reading→
Handling Customer Complains – A Positive Approach
Facing criticism can be the hardest thing to do – especially professionally and the fact that you have put your efforts in full force just adds... Continue reading→